Join St. Croix Rods' 2026 Customer Appreciation Day (CAD) on June 20, 2026, ONLINE or IN PERSON! Celebrate with fellow anglers, explore the latest rods, reels, tackle, and gear, and experience the craftsmanship behind one of fishing's most respected brands. Whether you're a longtime St. Croix fan or new to the sport, CAD is the perfect opportunity to connect with the St. Croix community and enjoy a day dedicated to fishing passion and innovation.

ENJOY:

  • One-day-only deals and savings throughout the Factory Store
  • Exclusive retired rod specials
  • Custom CAD combo offers
  • Lure and tackle discounts
  • Special saltwater rod deals
  • Bonus rod deals available only during the event
  • Meet the St. Croix rod designers and craftsmen
  • Educational fishing seminars presented by St. Croix Pro Staff
  • Live-streamed seminar access for anglers unable to attend in person
  • Hands-on rod-building demonstrations, including live rod winding
  • Behind-the-scenes look at how St. Croix rods are handcrafted
  • Opportunity to learn about and test SEVIIN reels
  • CAD warranty pre-registration for faster replacement processing
  • Free line winding with reel and combo purchases (in-person only)
  • Complimentary Johnsonville brats and hot dogs for attendees
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