BITS & BITES
- Rapala Jigging Shadow Rap Takes Center Stage, Earning Rave Reviews from Wary Walleyes
- Die-Hard Live-Bait Anglers Will Love Rapala’s New R12 Lithium Aerator
- Locate Fish Faster Through the Ice with Intuitive Technology from Humminbird
- Top 5 Must-Have Items For Ice Fishing Road Trips
- Mercury Launches 3 Electric Outboards
- Top 10 Multi-Species Fishing Lakes In Minnesota
- The New Rapala® OG Rocco® 5 Drives Bass Ott-A Their Minds
- Catch & Cook Great Lakes Tullibees & Whitefish NOW!
- Getting Kids Started in Ice Fishing
- 23 for 2023: Make This Your Best Fishing Year Ever
Mega Ice Bundle
See structure, the bottom and fish up to 125’ in every direction around your hole, powered by the unmatched detail of MEGA Imaging®+, on a full color 9" HD LCD display.
Avenger ABF Reels
Baitfeeder spinning reels lend tremendous function to anglers. Okuma's baitfeeder system allows anglers to disengage their spinning reel spool and allow their bait to run freely.
Minn Kota Ultrex
Minn Kota Ultra: Proven in the real world. Year after year.