BITS & BITES
- Rapala Jigging Shadow Rap Takes Center Stage, Earning Rave Reviews from Wary Walleyes
- Planning For Next Year
- Lake-Link Recap of the St. Paul Ice Fishing Show
- Locate Fish Faster Through the Ice with Intuitive Technology from Humminbird
- New Year's Resolutions
- Fillet Lake Trout & Salmon Like A Pro
- The Hottest Deal on Ice
- Die-Hard Live-Bait Anglers Will Love Rapala’s New R12 Lithium Aerator
- The New Rapala® OG Rocco® 5 Drives Bass Ott-A Their Minds
- Mercury Launches 3 Electric Outboards
Humminbird MEGA Live Imaging
It's showtime. We've expanded the performance of our MEGA Imaging®? technology with the introduction of MEGA Live Imaging™?.
Minn Kota Ultrex
Minn Kota Ultra: Proven in the real world. Year after year.
Mega Ice Bundle
See structure, the bottom and fish up to 125’ in every direction around your hole, powered by the unmatched detail of MEGA Imaging®+, on a full color 9" HD LCD display.