BITS & BITES
- 23 for 2023: Make This Your Best Fishing Year Ever
- Think You Spend a Lot of Money on Fishing?
- Illuminate Your After-Sundown, Outdoor Adventures with Rapala's R12 Lithium Spotlight Lantern
- Best Bass Fishing Lakes In the Midwest
- 6 Off-the-Radar Fish-Catching Baits
- Its Road Trip Time
- "Fishing Will Change Your Life. It Changed Mine." – Al Lindner
- Ladies First
- Dragging Up Ice-Out Walleye
- New VMC RedLine Series Drives More Big Bites While Finesse Fishing
LakeMaster maps with VX Technology deliver an exact understanding of the bottom terrain, and powerful features to eliminate unproductive water, including SmartStrike technology, Depth Highlight, Shallow Water Highlight, and Water Level Offset.
Avid Walleye Spinning Rod
All-new Avid Series Walleye rods for 2023 bring new levels of lightweight sensitivity, balance and extreme durability to the Avid name, combining with all-new walleye-centric ergonomics and specific lengths, powers and actions optimized to support all of today’s top walleye presentations and techniques – from jig and plastics, hair jigs and blade baits, to bait rigging, lipless cranks, jigging raps, crankbaits and more.
Jigging Shadow Rap
Lighter than the original Rapala® Jigging Rap®, the Jigging Shadow Rap® features a slower darting action. Designed for vertical jigging, the broader silhouette, modern internal metallic finishes and belly-flashing action are ideal for targeting large wary fish, whether they are suspended or close to the bottom.