WFN Names Keri Mahe as Vice President Sales and Sponsorship
Mahe brings 14 years of media sales experience to WFN: World Fishing Network
WFN: World Fishing Network, North America's only television network, online and mobile platform dedicated exclusively to fishing and outdoor enthusiasts, announced today the appointment of Keri Mahe as Vice President Sales and Sponsorship. Mahe is responsible for all advertising, sponsorship and related programs at WFN, creating best-in-class marketing partnerships across the United States, Canada and the Caribbean.
Mahe brings with her over 14 years of media sales and account experience, most recently as Account Manager with the Bonnier Mountain Group's SKI, Skiing and Skiing Business brands, all part of Bonnier Corporation, one of the largest consumer-publishing groups in the United States.
Prior to her work with Bonnier Corporation, Mahe led key accounts in ad sales and integrated sponsorship opportunities with Vanity Fair, InStyle and Reader's Digest magazines. Her work expands all aspects of media outlets including print, digital, and mobile applications for clients such as BMW, American Express, Coca-Cola and Marriott.
"We're excited to add Keri to our advertising team," said Mark Rubinstein, President and CEO of WFN. "Her experience and track-record with worldwide brands will enable WFN to strengthen our marketing partnerships and develop new opportunities for existing and new clients."
Mahe will be based out of WFN's Denver, CO headquarters.
WFN: World Fishing Network is the only 24/7 television network dedicated to all segments of fishing with programming that covers instruction, tips, tournaments, travel, food, boating, outdoor lifestyle and more. WFN's wide-ranging programming lineup includes a selection of the best international series and the most diverse species coverage of any TV channel. Featuring popular programs hosted by the world's top anglers, WFN offers a variety of exclusive lifestyle shows including; Hookin' Up with Mariko Izumi, Reel Fishy Jobs with Mark Melnyk, The Orvis Guide to Fly Fishing and Getting School'd with JP DeRose. The beauty of WFN's programming is available in 100 percent stunning High Definition. WFN's multimedia platform includes a mobile portal for the Apple and Android platforms, WFN Fishing Log app for the iPhone and iPad and a robust fishing website.
Originally launched in December 2005, today WFN and WFN HD are available in more than 30 million households through North American cable, satellite and telecommunications distributors. For more information, visit www.WorldFishingNetwork.com.
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