Press Releases

Here are some recent press releases in the outdoor industry. If you have a press release that you would like to see featured on Lake-Link please contact us for more information.
AUGUST 17, 2016
St. Croix expands the ever-popular Mojo lineup, adding namesake ice fishing rods Park Falls, WI - St. Croix has been bringing the Mojo for over a decade. It started with the wildly successful introduction of Mojo Bass. The mojo spread to Muskies; next catfish caught the mojo and now, for Ice fishing 2016-17, the mojo...
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AUGUST 16, 2016
Racine, WI: Minn Kota® unveils an "all new" Terrova® and Riptide® Terrova. The award-winning motors are now smarter, tougher, and better. These improvements deliver anglers increased functionality and performance when it's needed most-redefining the industry's best-in-class electric steer trolling motor. New Featur...
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AUGUST 4, 2016
Humminbird® technologies help young Wildcats take top spot at Bassmaster College Final on Kentucky's Green River Lake Photo courtesy of B.A.S.S. RACINE, WI : This past weekend, 89 college teams competed in the 2016 Carhartt Bassmaster College Series National Championship on Green River Lake, Kentucky. At the end of the t...
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AUGUST 4, 2016
NEW BERLIN, WI - During the International Convention of Allied Sportfishing Trades (ICAST), held in Orlando this past July 12-15, DuraSafe announced an alternative use for their already popular marine electronics lock, E-LOCK®. DuraSafe's E-LOCK®, the only lock on the market that truly secures marine electronics from theft, can al...
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AUGUST 3, 2016
Plano's Z-Series Technical Tackle Backpack Eliminates Problem-prone Zippers Plano, IL - Great fishing is where you find it. Sometimes, it's waiting right at the end of the dock. Other times, it's the reward at the end of a lengthy journey by foot, bike, kayak or dugout canoe. Regardless of where your angling adventures lead, ...
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JULY 29, 2016
FRABILL'S NEW U.S. COAST GUARD-APPROVED I-FLOAT SUIT WINS IN THE TECHNICAL APPAREL CATEGORY AT ICAST'S 2016 NEW PRODUCT SHOWCASE: COLD-WEATHER ANGLERS ARE THE REAL WINNERS Plano, IL - Buyers and media professionals representing their ultimate customers - millions of global angling consumers - flocked to the 59th installment of th...
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