Press Releases

Here are some recent press releases in the outdoor industry. If you have a press release that you would like to see featured on Lake-Link please contact us for more information.
JULY 11, 2019
NEW Okuma Deadeye Pro Series rods utilize the latest in technology to create the ultimate jigging and bottom bouncing rods. ONTARIO, Calif: The Okuma Deadeye Pro Series rods are one of three new models of walleye specific rods to hit the market this year. The Deadeye Pro Series rods are all custom technique specific walleye jigging and botto...
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JULY 3, 2019
Redesigned for 2020, St. Croix's Mojo Glass Bass brings anglers more glass options for hot presentations at a great price point Park Falls, WI - New for 2020, St. Croix has reimagined the Mojo Bass Glass series—and what you'll find is the addition of IPC mandrel technology and designs to meet the needs of anglers that know and understand ...
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JUNE 29, 2019
Exceptionally versatile, powerful and smooth, St. Croix's new Imperial® Salt fly rods add muscle to your mechanics Park Falls, WI – Serious salty flyrodders are always working on their mechanics. From practicing double-hauls and driving big streamers into the wind, to rolling over a crab pattern so it consistently lands with the k...
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JUNE 27, 2019
New President and CEO brings deep industry experience, angling passion and a history of success to the Best Rods on Earth® Park Falls, WI -St. Croix Rod CEO and co-owner, Paul Schluter, announced a planned transition of leadership to St. Croix Team Members in January of this year. In his statement, Schluter cited his desire to hand over t...
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JUNE 14, 2019
Featuring improved reel seats, refined guide trains and split-grip cork handles, Legend Tournament Bass expands to thirty-four models, including eight 8'-10' sticks, leading the way in long-rod design and performance. Park Falls, WI - Bass fishing can be highly technical, due to the number of techniques and presentations it takes to con...
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JUNE 5, 2019
FLW Pro/STC Pro Staffer, Cody Hahner Park Falls, WI – Cody Hahner, age 26, is one of the youngest St. Croix pro-staffers. An electrical worker from Wausau, Wisconsin with a penchant for muskies, Hahner is also an up-and-coming bass pro who broke onto the on the FLW Tour last year with a rousing rookie season. He cashed a few checks and qua...
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