HOME Industry News Here are some recent press in the outdoor industry. If you have a press release that you would like to see featured on Lake-Link please contact us for more information. Get Ready To Rock The Water With 13 Fishing Make The Most Of Winter Sports Shows Turn Up The Power With The new Super Premium Shad Rap® Elite Make 'Er A Laker! Rapala's New CrushCity Freeloader Pulls Its Weight Lake-Link's Ice Fishing Holiday Gift Guide Rapala Introduces The PXR Mavrik 110 Jerkbait Mid-Ice Walleyes: 4 Guide Tactics & Tips The New Rapala OG Deep Tiny 7 Ice More Mid-Winter Panfish